![]() How is the content laid out? What topics does it cover? Does it contain video, images, or interactive features? What types of structured data does the page utilize? Do they use expert reviewers on their content? How do they incorporate internal or external links or citations throughout the content? What is the tone of the content, and does it show both sides of an argument? ![]() My favorite part about competitor analysis is to analyze their top-performing pages in order to get ideas about how best to structure our own content. So, how do you do competitor analysis? Where should you begin? What SEO competitor analysis tool to use?įor the rest of this article, I’m going to perform a competitor analysis for the website Mister Spex to demonstrate the analysis steps. ![]() It can help you learn what really works within your industry and ultimately save you time and money.
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